Follow the crowd! The effect of information on donation behavior

Why do we donate more when others are doing it too? This question has motivated me throughout my PhD. I still don’t have a concrete answer, and I don’t expect I will have one any time soon. Human behavior is such a mystery! I feel very fortunate for being payed to do what I love: … Continue reading Follow the crowd! The effect of information on donation behavior

Advertisements

COURSE manual: Reaching the crowd

The following course is hosted by the VU Graduate Winter School between the 14th and 18th of January 2019 at the VU University. You can read the complete course manual here. If you want to apply, click here.  Reaching the crowd: Video making and online engagement for research promotion, transparency and impact. Contact summary Course level … Continue reading COURSE manual: Reaching the crowd

Upcoming COURSE: Reaching the Crowd: Video-making and Online Engagement for Research Promotion, Transparency and Impact

The value of research lies not just in developing knowledge, but also in communicating the findings: so reach out to the crowd and connect!  With that being said, let me introduce you to the following awesome course I'll give in collaboration with Scientist Wanted provided by the VU Graduate Winter School: Video-making and Online Engagement for Research … Continue reading Upcoming COURSE: Reaching the Crowd: Video-making and Online Engagement for Research Promotion, Transparency and Impact

ARTICLE: Follow the crowd (van Teunenbroek & Bekkers)

For the latest draft: click here The following article is under review, comments and suggestions are always welcome (p.s.c.van.teunenbroek@vu.nl). Below I summarize the main findings, for a complete overview of the findings please read the draft presented above. Short summary (really short) Introduction: Guiding human decision making by a discrete suggestion, that is a nudge, … Continue reading ARTICLE: Follow the crowd (van Teunenbroek & Bekkers)

Less religous & impact: Same cause, different way? Blog #5

Will the next generation give to the same causes as the previous generation? Do charities have to change their strategies in order to stay in the game? These are two important questions. If the target group changes, so should the organization. Right? Yes, probably but in which way? Change is complex and let's be honest … Continue reading Less religous & impact: Same cause, different way? Blog #5

Trust and relationships: all about engaging Blog#4

Charities find it harder to reach (potential) donors. They also note that even if they come in contact with a potential donor their solicitation methods fail. Most people focus on the motives of the givers to determine the important aspects for nonprofits. However, those who do not give are just as interesting and important if you … Continue reading Trust and relationships: all about engaging Blog#4

Trek jij je iets aan van het donatie bedrag van een ander? (NL)

Dit is een korte samenvatting van een literatuur onderzoek geschreven door Claire van Teunenbroek, René Bekkers en Bianca Beersma. Originele titel: Look to others before you leap: A systematic literature review of social information effects on charitable giving. Het volledige artikel kan je hier lezen. For a summary in English, click here Misschien heb je het wel … Continue reading Trek jij je iets aan van het donatie bedrag van een ander? (NL)

Look to Others before You Leap (van Teunenbroek, Bekkers & Beermsa)

A Systematic Literature Review of Social Information Effects on Charitable Giving This is a short summary of a literature review conducted by Claire van Teunenbroek, René Bekkers and Bianca Beersma. The paper is available at: https://mfr.osf.io/render?url=https://osf.io/raczh/?action=download%26mode=render You might have seen it: a glass donation box in a store or at an airport with a note … Continue reading Look to Others before You Leap (van Teunenbroek, Bekkers & Beermsa)

abstract SABE/IAREP conference

Follow the crowd: Social information and crowdfunding donations in a large field experiment A common technique in fundraising is the use of social information, i.e. information on donations made by other donors. Previous research in offline contexts suggests social information on average increases donations by 15%. What is the effect of social information in online … Continue reading abstract SABE/IAREP conference

Are we joining the Crowd?

Are we Joining the Crowd? A natural field experiment on the impact of social information in crowdfunding campaigns.  Claire van Teunenbroek & Rene Bekkers. Center for Philanthropic studies, VU University Amsterdam WINK - the Nudge conference, Utrecht, The Netherlands, June 23-24, 2017 Abstract Philanthropic crowdfunding is an online funding method with a growing popularity. In this … Continue reading Are we joining the Crowd?